Everybody has a different definition of success. To some, a large readership is what counts as success. Some use their blog as a money-making method and actually end up making some money, and that is the ultimate success; while others, like those with an intentionally low profile, feel that simply creating posts that are perfect expressions of what they want to say is reward enough.
However, there are certain myths that have grown up around blogs, bloggers, and blogging in general. Here are just some of them and some clarifications:
Anyone Can Start A Blog: There are some requirements, some more obvious than others. Obviously, you need a computer that you know how to use, an Internet connection and some experience using the Internet. You also need a host for your blog; there are blog hosts that are free and some that cost a small amount per month. One last requirement is not just an ability to communicate your thoughts but also a willingness to do so.
Anyone Can Set Up A Blog: Some blogs are much easier to set up and use than others, this depends on your blog host (e.g., blogger, WordPress, etc.). Some blog hosts take you through a few simple set-up steps and you are off writing your first post, but there are others that are too technical.
Blogging Will Not Take Up That Much Time: That depends. Some posts, when you have a clear idea of what you want to say, may take just a few minutes, while you may struggle for days with others that involve complex issues or thoughts. In general, blogging is a daily activity for the serious blogger (some bloggers write up to ten posts a day) and a once-a-week activity for the casual blogger.
Most Blogs Are Political: Many blogs focus on political topics but most blogs are just bloggers discussing their lives, loves and travels. A list of the 100 most visited blogs at Technorati (http://technorati.com/blogs/top100/) shows very few political blogs.
Blogs Are In Competition with the Main-Stream Media: This is true in a few cases (not as many cases as bloggers would have you think). Just recently, there have been some very popular and influential social and politically oriented blogs that have caused mainstream media outlets to backtrack and change their coverage of important events.
Bloggers Just Criticize: Some bloggers intentionally criticize others for their own personal satisfaction, but the majority of bloggers just want to help each other grow.
Bloggers Have No New Information to Add: This may be true in some cases but blogging today it is much more than the personal activity it used to be. Corporations, media outlets, public personalities, politicians and experts in almost every field have now joined the ranks of blog producers. Considering all this expertise, one would have to say that bloggers have a lot of new information to add to any debate.
You Cannot Believe Anything You Read In A Blog: That is a bit of an overstatement. You will run across bad information and even intentional untruths in blogs but, for the most part, bloggers who state facts are stating what they honestly believe to be fact. It is always up to the readers to verify that any information they receive is accurate.